Latinos in Tech
One of the first side projects I took on after joining Facebook in 2014 was giving the Latinos in Tech program a logo, back when it was a 100-person meetup.
Four years later the general feeling was that the identity did not carry enough Latino heritage to connect with and inspire Latinos in Tech, and the mark fell short of how the team wanted to show up: bright, and community-minded.
Ready for a fresh approach that balanced those qualities with the technology our community builds, I creative directed the amazing In-House International team in Austin, TX, and helped relaunch the identity with the work you see here.
Here’s more from the creative team:
